Why Is Lip Gloss In So Many Nail Selfies On Instagram Today

I kept seeing different types of lip glouse on instragram on countless nail selfies, aka #naiflies, on Instagram from manicurists like Sarah Bland and Jessica Tong in NYC. Were they using it for their nails somehow?? Why is this lip gloss a go-to for the nail obsessed?

Upon digging a little deeper (and picking myself up one of said glosses at Birchbox in Her name Bubbles), I realized that nail artists found the brand through their cult nail lacquer (it is seriously so good), and then became obsessed with the lip stuff after.

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